This chapter you will learn the skills of a leader are clearest whether informally. “Through their speeches and presentations, managers establish definitions and meaning for their own actions and give others a sense of what the organization is about, where it is at, and what it is up to.”
And this chapter applies the tools and techniques of previous chapters to the art of public speaking. Three “P’s” process: planning, preparing, and presenting.
Planning a presentation, in the planning phase of developing the leader determine strategy, analyze audiences, select the medium and delivery method, and organize and establish logical structure.
Preparing a presentation to achieve the greatest impact, the preparation consists of developing the introduction, body, and conclusion; crating the graphic; testing the flow and logic; editing and proofreading; and practicing.
Presenting effectively and with greater confidence, when it comes time to present, the leader will need to concentrate on delivery style, focusing particularly on eye contact, stance, speech, and overall effect. Since much of the success of the leader presentation will be determined by how audiences perceives us right at the beginning, the leader should be prepared to establish expertise and value to the audience immediately and maintain that positive ethos throughout.
In conclusion, the best way to project a positive ethos is to believe in what we are saying and to be fully prepared. As obvious as it may sound, nothing will take the place of preparation. To deliver an effective presentation we must prepared. When presenting, the leader need to do the following: focus our energy on our audience, create and maintain rapport, adopt a secure stance, establish and maintain eye contact, project and vary our voice, demonstrate our message with gestures, adjust our pace of delivery based on the audience response, and relax and be ourselves.
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